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Plywood Studio

Plywood People is seeking early stage founders to join a pilot incubator program to launch their ventures with the support of targeted coaching, advisors and a cohort of peers. Over the past 16 years of helping impact organizations, Plywood has proven that founders and leaders will go further, faster and increase their chances of success when they are part of an intentional learning cohort. Instead of surviving on their own, we position leaders to thrive when placed alongside other leaders, advisors and supported by the right learnings and pitch opportunities. 


For this pilot program, Plywood is developing a more intensive incubator for the critical launch phase of an organization. Matt Reynolds, Plywood People’s Executive Director will be leading this group and curating the experience. Alongside the bi-weekly program sessions, leaders will be invited to be a part of our co-working space, Plywood Place, to benefit from the density of founders, innovators, and entrepreneurs in one place.

PROGRAM SPECIFICS

Group Size: 8-12 participants

Duration: 4 months, Mid January to Mid April 2026

Frequency: 4 hour sessions, 2 times per month + weekly check-ins

Content: Combination of Readings, Speakers, Advisor Office Hours, and Work Sessions. Topics will include: Foundation & Discovery, Business Model & Validation, Product & Brand Storytelling, Operations & Growth, Finance & Fundraising, and Pitch & Launch.

Milestones: Lean Canvas, Go To Market Plan, and Demo Day 

Outcome: Launch or formally organize the venture if recently launched.

Cost: Commitment to attending sessions and engaging with and contributing to fellow group members and reporting for one year after the program. The cost of the program is subsidized by donors to Plywood. A nominal fee of $750 from participants will help cover administrative costs. 

*As a pilot program, some program specifics may change to adapt to the needs of the group.

APPLICATION PROCESS

  1. RSVP for an Interest Session

    1. September 9, 12:30pm - 1:30pm at Plywood Place

    2. September 23, 7:00pm - 7:45pm on Zoom

  2. Submit an Application - Deadline October 20, 2025

  3. Interviews - Rolling between September 1, 2025 to December 1, 2025 

  4. Decisions - by December 15, 2025

  5. Program Start - Mid January 2026